About Us

California Political Data

Our Mission

Welcome to Voter.Vote (also known as Voter Dot Vote)!

Our journey began with a very simple mission: to revolutionize the technology of voter outreach, voter data and the administrative side of elections and campaigns. At the heart of our vision lies a commitment to championing disadvantaged, underfunded, and emerging candidates. We also serve political consultants, ballot initiatives, labor unions, business groups, political action committees, independent expenditure committees, voter-registration drives, and political activists who share the goal of improving democracy.

In today’s campaign environment, conventional wisdom still encourages spending large portions of hard-earned funds on direct mail. However, that approach can be overwhelming, intimidating, and costly. Instead, Voter.Vote provides a data-driven, affordable, and modern alternative. As a result, campaigns of every size can communicate efficiently and make smarter outreach decisions.

Beyond technology, our focus remains on empowerment and collaboration. Together, we can reshape the future of campaign communication and strengthen California’s political landscape through more effective voter outreach.

If you are a candidate, download our one-pager to learn more. Additionally, consultants can access a version tailored specifically for their needs.

California Political Data and Outreach Services

Whether you’re a first-time candidate or part of a team of seasoned political consultants, we’ll work with you to deliver a suite of services tailored to your goals, needs, and budget. In addition, you’ll gain access to the cleanest, most augmented, and most affordable California Political Data available. Sign up today to start building a winning campaign.

The People

Our Senior Management Team

Gary Kremen

Chairperson / Strategic Design

25 Years of Experience

Gary Kremen is an accomplished entrepreneur and public servant with deep roots in both technology and politics. He founded Match.com, Clean Power Finance, and Sociogramics, and also co-founded or incubated Pace Avenue, CrowdFlower, and WaterSmart Software. Today, Gary serves on the boards of Identive and the Saline Preservation Association and acts as President of the Santa Clara County Sheriff’s Advisory Board. Drawing on over 25 years of experience, he is recognized as a leader in data analytics and digital marketing. Through this expertise, Gary helped create Voter.Vote and continues to guide its mission. He also spent more than a decade as an elected official, helping to bring clean, affordable water to his communities.

Frances Herbert

President
Co-Founder

25 Years of Experience

Frances Herbert brings more than 25 years of experience in government and campaigns at every level. Throughout her career, she has specialized in data analytics and digital marketing, helping campaigns reach and engage voters more effectively. Furthermore, Frances is dedicated to promoting the responsible and ethical use of data to improve decision-making and strengthen democracy. Currently, she serves as Vice President of the Oak Grove School District, where she continues to advocate for integrity and civic participation.

Testimonials

What they've said about us

Trust, Privacy, Data Stewardship and Responsible AI Usage

Our Commitment to Trust and Responsible AI

Voter.Vote is built for campaigns, organizations, and civic professionals who require absolute confidence in how their data is handled. Trust is not a feature—it is a prerequisite. We operate under strict internal controls designed to protect voter data, campaign data, and proprietary strategy at every stage of use. More on this here.

The same is true of the responsible usage of AI. More on this here.

When your campaign budget is tight, spreading resources thin wastes more than it saves. Focus on precise voter targeting and disciplined spending. Precision beats volume every time for maximum impact and cost-efficiency.

Start with your data http://app.voter.vote

Why chase volume when turnout wins races?

Target consistent voters, cut wasted effort, spend wisely. A smart turnout plan beats blasting every door.

Campaign smarter, not harder.

Start with your data http://app.voter.vote

Why do outdated voter files cost campaigns more?

Old data means wasted outreach and higher spending. Campaigns pay for contacts that no longer exist or are unreachable. Updating voter files cuts costs and sharpens targeting, making every dollar count.

A disciplined campaign in the first 30 days focuses on understanding turnout and defining your voter universe. It’s about targeting likely voters with precision, not chasing every contact. This approach saves resources and builds a foundation for measurable success.

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